Research shows how much we love a blamestorm
If you see one person scapegoating someone else – even without reason – the chances are you will do so too. The research,...
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Steadfast frugalists here to stay thanks to recession
Research company Decitica has a study out about the four types of consumers in the recession and beyond. It’s a US survey but...
read moreHalf of us search for brands after seeing them on Twitter
Econsultancy has details of a study that shows that half (48%) of tweeple have searched about a brand after being introduced to it on...
read moreIssue One | Q1
Every week we track consumer and social media research and publish it on our blog ‘News From the Herd’. We wanted to start...
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