Do clients need specialist agencies? No, but they do need specialists

Feb 18, 2010 by

A feature in Campaign asks the question of whether clients need specialist social media agencies. Though that’s not what we...

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A lesson from Vodafone: How one tweet can get magnified almost 100x

Feb 7, 2010 by

A cautionary tale comes from mobile phone operator Vodafone, who on Friday broadcast the following message out to its (at the time)...

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Online videos: after two minutes most viewers zone out, blogs drive vi...

Jan 30, 2010 by

A number of graphs, which are worth noting from an excellent techcrunch article by Ashkan Karbasfrooshan – Context is King:...

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Hello Rabbits!

Jan 5, 2010 by

I rarely put posts up where I talk about myself, but this will be the exception. That’s because from today I’ve got a new...

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Want to avoid self absorbed tweets? Log on at lunch

Dec 15, 2009 by

Fellow online PR Danny Whatmough posed the question today about whether social media is really about ‘ego.’   Clearly I...

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