European mobile social media audience grows 4x as fast as PC audience
The other week I wrote a post with a run-down of stats, about why brands need to be ‘mobile first’ rather than...
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Use of super-fans, community advocates low despite proven benefits
A study of branded online communities by ComBlu (via marketing charts) shows that organisations are deploying bells and whistles rich...
read moreNetherlands no 1 in social media
The other month I posted on Comscore’s data showing that the Netherlands was the no.1 country in Twitter penetration as a % of...
read moreEveryone loves a good league table
Is the moral of the story behind the emergence of social media measurement system Peerindex. Six months ago, Klout seemed to be the...
read moreThe rise of tumblr
Over at Rabbit (the day job), we’ve just switched over to Tumblr. Rather than use Tumblr to host a scrapbook somewhere...
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