Online takes second place in media time behind TV

Oct 1, 2009 by

Today the Internet Advertising Bureau (UK) gave its members access to the full stats for its ad spend study – the one that hit...

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The universal appeal of sports websites

Sep 30, 2009 by

Comscore has published some stats on the universal popularity of sports websites across various markets, especially in the English...

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Anyone still think news pay walls will work after looking at this char...

Sep 21, 2009 by

Check out the following survey done by paidContent:UK. They asked people what they’d do if their favourite news site started...

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UK newspapers now a good target for US brands

Sep 18, 2009 by

The other day the always informative journalism blogger Malcolm Coles showed how UK newspapers were doing a bit of SEO by stuffing...

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The end of local newspapers doesn’t mean the end of local news

Aug 22, 2009 by

Something I’ve picked up a few weeks late is this piece in the Economist using Bedworth in the Midlands (UK) as a case study...

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Will the Gap social media band-aid work in revitalising the brand?

Aug 18, 2009 by

I picked up this piece in Campaign Middle East about global fashion retailer Gap putting its cash into social media instead of TV...

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