Show me the sales. How does social media impact the bottom line?
Almost every agency in this space, ourselves included, is often asked to prove a direct link between social media and sales /...
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The best things in life are free? When it comes to social media, some ...
Forrester has come out with a study about European marketers and their attitude towards social media. The good news if you are someone...
read moreAirlines beware – the new standard for responding on Twitter is ...
At Rabbit we do a lot of work in the aviation sector, so this chart from STELLAService (via TNW) interested me. It concerns the...
read moreMost of us are online spectators…though not if you are a mother
Media strategist and Business Week columnist Ben Kunz points us to global research from Forrester, which shows that while 31% of...
read moreThink mobile social networking is all about teens? Think again
Despite a previous Ofcom report showing that for (UK) 16-24 year olds the mobile phone was the second most essential piece of media...
read moreTwitter users more likely to talk about your brand, click on your ads
The other week I posted about a study showing that 20% of tweets were in some way about brands. Now comes another survey, done by...
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