The “social mom” – more likely to shop, post and com...
Want to know why the mommy / mummy blogger is a constant discussion topic among brand managers? Check out this Nielsen chart. It...
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When it comes to product reviews, social media users trust each other
Another study to add to the arsenal of ‘why spend money on social media.’ This time from Nielsen, which shows that among...
read moreIf you condensed 3.4 billion Internet hours into one
Then according to metrics firm Experian, in the UK at least 14 minutes would be spent on social media, ahead of entertainment (9...
read moreAirlines beware – the new standard for responding on Twitter is ...
At Rabbit we do a lot of work in the aviation sector, so this chart from STELLAService (via TNW) interested me. It concerns the...
read moreCharts to last you for the rest of the year – The TNS Digital Li...
TNS has come out with the follow-up to its December 2008 (global) Digital Lives study – the results of which (for example...
read moreThe Fading Glory of the Television and Telephone?
Despite the decline of print media, it’s generally a given that TV still forms the foundation of the average consumer media...
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