Are PRs still partying like it’s 1999?
Last night I spotted (via Mumbrella) an article in Australian Anthill, by James Tuckerman, talking about how PR is the last of the...
read moreOver 6/10 online newspaper readers only look at one page
The other day I commented on Columbia Journalism Review research showing that 88% of newspaper reading time (not readers) is in print...
read more88% of newspaper reading time is in print
A constant conversation I have both with clients and colleagues could be paraphrased a little like this: “You can’t...
read moreUK newspapers: A lot of your online readers are from across the pond
Or you could invert that headline around: US marketers, a lot of your consumers are reading the UK press. Journalism blogger Malcolm...
read moreWhat exactly is local or national news anyway?
When putting together our recent future of print media report I was struck by the huge audiences UK national newspapers were bringing...
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