The results are clear: Social media chatter drives brand searches

Oct 8, 2009 by

The results are clear: Social media chatter drives brand searches

Despite various stats that cast doubts on the effectiveness of online advertising in general, the one area that is generally held to...

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Global ad spending to top $13 billion…yet to be effective, freeb...

Sep 2, 2009 by

Global ad spending to top $13 billion…yet to be effective, freebies seem to be key

This story from MediaBuyerPlanner has Gartner predicting that mobile advertising will pass a whopping $13 billion by 2013 up from...

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Are PRs still partying like it’s 1999?

Aug 12, 2009 by

Are PRs still partying like it’s 1999?

Last night I spotted (via Mumbrella) an article in Australian Anthill, by James Tuckerman, talking about how PR is the last of the...

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Warning – Patient with steak knife in the neighbourhood

Jan 24, 2009 by

Warning – Patient with steak knife in the neighbourhood

An Amsterdam restaurant that hires ex psychiatric patients has a novel and direct approach to advertising its services. Not only is...

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Reconsidering the advertising industry

Dec 10, 2008 by

Reconsidering the advertising industry

Reconsidering the Advertising Industry View SlideShare presentation or Upload your own. (tags: agencies media) Is the title of a...

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Recession an opportunity for social media? Or maybe not

Dec 1, 2008 by

Recession an opportunity for social media? Or maybe not

A series of reports are out about social media, marketers and the recession. One relays on the received wisdom that the downturn is...

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