Visting online retailers now the European norm
More good stuff from the Comscore Data Mine – across the major European countries at least 7/10 people visit online shops, with the UK (89.3%) in first place.
Of course Comscore doesn’t tell us whether they actually buy anything upon visiting, or what the % for on and offline shopping is, but useful nonetheless to note that doing your shopping on the Web is now very much the norm.
Related articles
- Sweden ranked #8 in Europe by online retail penetration (kullin.net)
- ComScore: Holiday spending to be ‘highest on record’ (news.cnet.com)







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