iPhones still far ahead of Android phones in Europe
Last month Jupiter came out with stats showing that Android subscriptions had passed iPhone ones for the first time. These stats were however worldwide. Comscore (via ClickZ) paints a different picture for Europe – or rather the EU5 of the UK, Germany, France, Spain and Italy.
Across the main five EU countries, Symbian phones still have over half (54.4%) of the smartphone market – easy to forget among all the iPhone and Android noise. Both the Android (Google) and iPhone (Apple) platforms have seen a jump in subscriptions – in the case of Android from 0.5 to 6.1% of the total. But with 19.2%, iPhone users are still far ahead as a % of the total European smartphone market.
Overall Comscore says that the European Smartphone market has grown 41% in the past year, representing 26.4% (28.5% in the UK) of the total mobile phone market. However, 45.3% (44.6% in the UK) now subscribe to 3G services, which obviously make email, mobile social networking etc a reasonable user experience..
Comscore also showed that the UK leads the EU5 with the highest rates of people accessing the news on their mobiles (37.1%) and going onto social networks (24.6%).
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- iPhone now a fifth of all European smartphones (electronista.com)
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