Entertainment, celebrity Facebook pages the most liked – Govt and local business the least
Hubspot has a useful graphic that makes sense when you think about it, but is still useful when someone comes to you asking for a Facebook page with 10,000 fans by next month. The most popular Facebook pages according to Hubspot, involve movies, TV shows, popular books, bands and so on.
And at the bottom of the scale we have Govt pages, musicians (I guess unknown ones?), local businesses and Govt public services.
In fact, Inside Facebook says that entertainment sites are now driving a larger proportion of traffic to the social network, helped along by Facebook’s ‘like’ button that it unveiled the other month (and that I’ve finally got around to installing myself).
Inside Facebook quotes Compete stats that show that the whole boycott Facebook campaign over privacy issues was something of a non-starter, and probably a discussion point only among the minority of us that read the social media and tech press – in the US at least, Facebook gained 2.1 million new visitors in May.
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