Twitter continues to grow but ‘veterans’ still responsible for the bulk of activity
Late last year there were stats coming out of the US implying that Twitter’s growth was stalling. Not so says analyst firm Sysomos, which has come out with a report showing what’s gone on for the first quarter of 2010.
Sysomos estimates that March will see 1,477 million tweets being made, compared to 928 million in December 2009. Number of tweets per day also passed 50 million+ in February.
A lot of that growth however comes from outside the US. Sysomos has previously posted research showing that the social network as a whole was becoming steadily less US-focused and anglophone. Back in January, US users were just above half of the total – 50.88% – compared to 62% in June 2009.
Given that non US growth over the quarter has consistently been higher than US growth (see chart below), it’s a safe bet that the US share of users is now below the 50% mark.
Finally the Sysomos research confirms what study after study has shown – a core of committed users accounts for most activity, and the rate of churn is very high – over 80%.
In March, Twitter users who had been with the network for 9+ month accounted for 41.6% of activity, while so-called newbies who had joined in the first three months only accounted for 22%.
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