‘Where do stories come from?’ asks an article on Media Post. While previous research showed that online media only accounts for 4% of what you might call ‘new news’, journalists definitely do use it to supplement and build on stories and find out additional information.
A study by George Washington University and Cision found that 89% of journalists turn to blogs for research, 65% to social media sites like Facebook, 52% to Twitter. And Wikipedia? Over 6/10 (61%) consult it.
Related articles by Zemanta
- The New Media Relations (proactivereport.com)
- Most Print and Online Journalists Use Social Media for Story Research (poynter.org)
- The Information Divide: The Socialization of News (briansolis.com)