The other week I posted on Sysomos research showing that 5% of tweeple account for 75% of tweets. In other words, a global user base of 30+ million worldwide translates into a committed core of 1.5 million.
Sysomos has now followed this up with further research drilling down a bit further into who those 1.5 million power users are:
A large proportion of ‘power’ tweets aren’t produced by humans at all. Instead a third (32%) are sent out by bots. For example businesses blasting out announcements, news services and spammers
60.7% of these core Twitter users are in the US, mirroring the overall total of 62%. Meanwhile, the UK is a very distant second both for committed users (7% of the total) and overall users - 8%.
54% of Twitter’s core user base is male and 46% is female. I’d be interested to see how these stats would change if you took out spammers (who often masquerade as ‘hot’ female avatars)
48% have 100+ followers. I’m actually surprised its so low. This compares to 6% of all Twitter users that have 100+ followers
However, the question I really wanted answered was this: What do these 1.5 million tweeple who dominate Twitter actually do for a living?
Unfortunately Sysomos hasn’t really been able to answer that. They have however pulled out the most common words used in biogs. The result? Web designer, internet marketing, business marketing, graphic designer, video games, software developer…geeks of the world unite!
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Ha ha! I laughed at this bit, spammers (who often masquerade as 'hot' female avatars)
You can all be reassured looking at my twitter avatar that I'm not a spam bot! LOL